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When CRO Goes Wrong – Ben Hunt & Shane Melaugh

I was delighted to be asked to present a session for the first “CRO Day” worldwide event, and invited my buddy Shane Melaugh from Thrive Themes to join me.

We decided to take quite a heretical approach, and tell people when and why you shouldn’t use Conversion Rate Optimization, which was a lot of fun.

Unfortunately, Shane was locked out of the live webinar, so we re-recorded it with both of us. The new video is 66 minutes long. Hope you enjoy watching it as much as we enjoyed putting it together.

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